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Tango- Do You Dare?
Complimenting Tango’s edgy advertising, Nudge created their ‘Do You Dare’ app for Facebook. The competition pits UK universities against each other in order to attempt the maximum challenges.
The more user dare, the more they score points for their university. So who do you think is the darest university?
Mixing brand’s values and social contest!
In Tango’s attempt to recognize and reward the country’s “craziest” university, Nudge has come up with the riveting ‘Tango Do You Dare’. The competition calls on the brave hearts to brace insane challenges...Anything from getting drenched in Tango, dressing in the gear of the opposite sex, or getting clicked in just their underwear!
The more extreme entries are awarded tempting shopping trips and summer breaks with mates as prizes. The university with maximum entries, and consequently higher score, is the winner, and will be honoured with a massive lavish bash by Tango. Go on, get in the spirit, and get tangoed!!: Tango-Do You Dare?