Author Archive for cristiano

The Nudge Remixathon

This month we “ate our own dog food” and ran our first Nudge Remixathon. Much like the Yahoo Hack Days and the Carsonified Matt Week the idea was for the Nudge team to show of their skills by building 2 fully functioning social apps in just 1 day. The Nudge Remixathon was to show the strengths of our team in being able to promote the Nudge brand.

Prepared with limited time, resources, and budget, we split up in two (rather small) teams and came up with two ideas, prepared some campaign strategies and developed two Facebook apps in just one day. Have a look at both the apps and tell us who you think deserves to win the first Nudge Remixathon.

App #1 - Facebook Value Index

Compete with your Facebook activity.

This little app gets across some key messages - you’re only as social media as your activity. The Facebook Value Index (FVI) is a measure of an individual’s overall weight of presence within the Facebook community. Think of it as a way of benchmarking your activity, popularity and influence amongst your friends and contacts.

Go on - try and win the iPod…

Social Personality Type

Find out whether you’re a bubbler or stalker.

We used our latest research into online Facebook types to create a quiz to help you find out what type of Facebook user you are.

Stalker who checks out others, a Snoozer who does only a little, a Bubbler who talks much but listens little or a Socialite who engages others and keeps Facebook that bit alive.

Go and check your Social Personality Type.

Collaboration on Facebook: Serious Business

Those who think that Facebook is just for giving that friend a poke and sharing photos of last weekend’s party might not expect the more serious possibilities that Facebook might offer. With tens of thousands of Facebook apps created by 3rd party developers, it isn’t amazing to see some of them being dedicated to online collaboration. We picked a few of the most interesting ones for you to highlight.

Chat Rooms

Although FaceBook now offers their own in-built chat, it’s not the handiest way of communicating to a group of friends or colleagues. In comes the Chat Rooms application, which allows you to start group conversations within Facebook. So why have your meeting through a third party tool where you have to explain how to get the application to work when you can just invite your friends to a chat right inside Facebook?!

MyOffice

Having a tough time getting your team on the same page? MyOffice lets you quickly and easily collaborate with your colleagues, partners, or clients on one or multiple projects. Allowing you to organize events, schedule meetings, discuss ideas, and much more. This online collaboration suite is fully integrated in Facebook and ideal for companies, organizations, and other individuals in the need to organize a group of people.

Huddle Workspaces

Obviously online collaboration tools have been around for a while, so why use an unknown application inside Facebook if there are so many established tools? For those looking for the best of both worlds it might be worth to take a look at Huddle Workspaces for Facebook. Huddle allows you to work on your workspaces on their own site, on Facebook, and even on LinkedIn.

Study Groups

Even students (the original target audience for Facebook) can find their fair share of online collaboration applications. A few of them stood out, one of which is the Study Groups application which has most of the standard collaboration features of other applications but offers clear distinction between teachers and students.

Blackboard Sync

Just as with normal collaboration suites like Huddle, student collaboration suites have also been around since well before Facebook. The most popular platform used at universities and schools is probably Blackboard. With the introduction of Blackboard Sync you can now sync between Facebook and Blackboard, allowing you to get updates on anything that happens within Blackboard without leaving Facebook.

LinkedIn Opens Up to OpenSocial Applications

Yesterday LinkedIn launched their own application platform. And there is some good news for those who already have existing applications on other sites, as they have decided to go for the open standard of the OpenSocial application framework. In other words: if you already have applications on MySpace, Ning, or Bebo you can easily port your existing apps to the LinkedIn.

And with that, LinkedIn is probably a network where any application can reach a whole new user base, as it definitely is the place where people come to do serious business. One of the first few applications to jump aboard is London based Huddle who integrated their online collaboration tool straight into LinkedIn.

Clearly, OpenSocial applications on LinkedIn are an opportunity to reach a different kind of consumer, and more importantly get in contact directly with other businesses. Current companies that have already joined the LinkedIn application directory are Amazon, SlideShare, Google, Wordpress, and a few more.

The Twitter Hype

Not sure why Twitter, the world’s most popular micro blogging tool, is such a big hype? You’re probably not the only one out there so don’t worry. Twitter is probably one of the few web applications on the internet that has lost features in time while gaining users at the same time. It’s quite clear that the power of Twitter can therefore be found in its inherent addictive nature, not its external feature set.

People install custom desktop clients or visit the homepage hourly to “stay up to date with what their friends are having for breakfast”. The end result is a user base that will continue using Twitter no matter how often the service goes offline. If you’ve gotten addicted too, make sure to add the Nudge London team to your list of friends and let us know what you think.